Realisation Par is the ultimate cool girl label…and it’s Australian.
The brand has amassed a monster global following that rivals some of the hottest players in the digital fashion game with printed dresses and nostalgic designs…not to mention the stunningly famous ‘Wild Things’ print slip skirt - the Naomi which sits in many wish lists and wardrobes.
The Realisation Par name translates to Made By, Styled By in French, which aligns to the label’s ethos of inclusive, season-less pieces created with femininity and individuality at the front of mind.
Launched in August 2015, by Alexandra Spencer and Teale Talbot, their collection remains small. They limit styles to a few signature dresses in recognisable patterns and they recruit a number of famous fans who are regularly showcased on their instagram feed.
Realisation Par is bang on with their marketing. They know their niche, completely understand their customers and utilise their customer’s media consumption to a tea.
You can get on the Realisation Par bandwagon here.